Deliveroo puts small files (known as ‘cookies’) onto your computer to collect information about how you browse the site.

Cookies are used to:

  • measure how you use the website so it can be updated and improved based on your needs
  • remember the notifications you’ve seen so that we don’t show them to you again

You'll normally see a message on the site before we store a cookie on your computer.

Authentication

Name Purpose Expires
session_data This contains authentication to use the site When you close your browser, or 30 days if you asked to be remembered
api_auth This contains authentication to use the API When you close your browser

Session Support

Name Purpose Expires
_orderweb_session This stores transient information used to tailor the site content to you When you close your browser
user_data This stores basic information about you such as your name and email address 1 month
location_data This stores information about your location search history to improve your next visit 1 year

Placing an Order

Name Purpose Expires
browse_data This helps us show you relevant restaurants for your search 1 year
basket This stores the items that you have added to your basket while placing an individual order 1 month
group_basket This stores the items that you have added to your basket while placing a group order 1 month

Our Introductory Message

Name Purpose Expires
seen_cookie_message This tells us you've seen the cookie message 1 year

Analytics (Google Analytics)

Name Purpose Expires
_ga" This helps us count how many people visit Deliveroo by tracking if you’ve visited before 2 years
__utma Like _ga, this lets us know if you’ve visited before, so we can count how many of our visitors are new to Deliveroo or to a certain page 2 years
__utmb This works with _utmc to calculate the average length of time you spend on Deliveroo 1 hour
__utmc This works with _utmb to calculate when you close your browser When you close your browser
__utmz This tells us how you reached Deliveroo (e.g. from another website or a search engine) 6 months

Analytics (Segment)

Name Purpose Expires
ajs_anonymous_id This helps us count how many people visit Deliveroo by tracking if you’ve visited before 1 year
ajs_group_id This doesn't currently store anything 1 year
ajs_user_id This allows segment.io to collect data about your usage of Deliveroo 1 year
roo_guid This allows segment.io to collect data about your usage of Deliveroo 1 year
roo_session_guid This allows segment.io to collect data about your usage of Deliveroo When you close your browser
roo_super_properties This stores basic information such as your IP address and device type so we can better tailor our service to you 30 minutes

Analytics (Mixpanel)

Name Purpose Expires
mp_{id}_mixpanel This helps us count how many people visit Deliveroo by tracking if you’ve visited before 1 year

Analytics (Impact Radius)

Name Purpose Expires
IRMS_{id} This tells us which partner website you came from When you close your browser

Analytics (CityAds)

Name Purpose Expires
cityads__click_id This tells us which partner website you came from 1 month

Multivariate Testing

Name Purpose Expires
split This tells us which multivariate tests you are taking part in so we can evaluate changes to the site 1 year

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